Real Estate Advantage Program

Table of Contents

Who is Homesale Service Group ?
Real Estate Benefits
  • Competitive Market Analysis
  • Home Warranty
  • Inspections
  • Advertising and Home Previews
    Mortgage Benefits
  • Credit Evaluation
  • Mortgage Pre-Approval
  • Property Appraisal
    Settlement Benefits
  • Final Closing
  • Title Insurance
    Adding Up the Benefit$ Available
    Frequently Asked Questions


  • Who is Homesale Service Group ?

    Bob
    Wells




    Coldwell
    Banker
    Coldwell Banker is the premier real estate company in central Pennsylvania and the #1 Coldwell Banker in the entire state.

    Bob brings over 30 years of experience in Sales, Marketing, and Management to address your real estate requirements. He heads The WELLS Team of licensed Realtors to represent you and to negotiate the best terms for your purchase or sale.
    Tom
    Kowalchik




    Homesale
    Mortgage
    Homesale Mortgage is a Pennsylvania licensed Mortgage Banker.

    Tom is an independent mortgage consultant assisted by a well-qualified processing team. He is an authority for FHA, VA, Conventional, and a wide range of other niche products. Tom will shop among both local and national lenders for the best programs and rates to fit your needs.
    Jenn
    Pontz




    Homesale
    Settlement
    Homesale Settlement coordinates your final closing, and issues the Buyer's title policy through Chicago Title Insurance Company



    Jenn is a licensed title insurance agent and is skilled in title insurance and settlement matters. She is bonded for fidelity, and has $3,000,000 in Errors and Omissions Insurance.


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    Real Estate Benefits
    Competitive Market Analysis

    The WELLS Team will assist you in evaluating the value of any home. The process includes a comparison of similar homes with respect to size, age, condition, and features. Homes selected for the evaluation are those that are currently for sale in the same vicinity and those that have sold in the past six months.

    Buyers will have a clear idea of the market value range for any house that they are considering which can help them make a fair offer. The formal appraisal required by the lender will confirm the precise market value for the home as one of the final steps toward mortgage approval.

    Sellers need to know the pricing range when they select the list price for their home. A list price higher or lower within the pricing range will address priorities of time and money that are appropriate for each Seller's unique situation.

    Value = $250+ No Charge


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    Real Estate Benefits
    Home Warranty

    With so many of a home's vital systems hidden from view, it is easy to take them for granted ' until something goes wrong. An American Home Shield (AHS) warranty is offered to every participant in The Real Estate Advantage Program© to protect you from unexpected and costly repair bills. An AHS home warranty repairs or replaces, for one full year, an existing home's covered mechanical systems and major built-in appliances that break down due to normal wear and tear. When a covered item needs repair, you can call the 800 service number (24 hours a day; 7 days a week). AHS will contact an authorized service technician, and the technician will contact you directly to schedule a convenient time to diagnose the problem.

    Buyers have security knowing that when you buy a home, you won't have the expense of unexpected repair or replacement of major systems or appliances. Qualified service technicians from your local area are readily available for your convenience. Your financial risk is limited to a low 'deductible' trade call fee.

    Sellers will sell faster and at a higher price because you are able to take away any concerns the Buyer may have about the age and condition of your mechanical systems or appliances. In the event that a covered item breaks down prior to the sale of your home, you can also contact AHS around the clock, schedule local service technicians, and have your expense of repairs limited to the service call fee.

    Costs = $385 and up based on options selected $300 Credit


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    Real Estate Benefits
    Inspections

    Most of us are not trained and knowledgeable in identifying problem areas in a new or existing residence. A home is, however, a large investment (perhaps the largest investment that we'll ever make). For a small inspection fee today, we have the opportunity to protect that larger real estate investment in the future. A professional and certified home inspector can survey the premises for the integrity of the internal and external components. Many types of inspections are possible, but the two most important for every home are:
    ' whole house structural integrity, and
    ' wood destroying insect infestation.

    Buyers you will want to ensure that you are not buying unseen problems. The WELLS Team will review all of the inspections that you should consider and assist you in selecting and scheduling inspectors in a timely manner. You, your Realtor®, and your inspector will all be present while the dwelling is being evaluated. The inspector will have a detailed checklist to cover all areas that may affect property safety and value. In addition, you will have an opportunity to get on-site education about the operation of the major systems and appliances as well as learn about normal maintenance practices. A detailed written report will be delivered within 2 business days so that you can determine what, if any, repairs or upgrades will be required.

    Sellers you can take advantage of The Real Estate Advantage Program© to obtain a free wood infestation inspection or a discounted fee for a whole house structural inspection. Just as a Buyer becomes pre-qualified, you can have your home pre-qualified. Your home will be more marketable. With inspections completed by a qualified inspector, potential Buyers and their lenders will have the confidence to proceed quickly toward final settlement.

    Inspection Values:
    Wood Infestation Inspection = $ 50
    Whole House Inspection = $209+

    No Charge
    $20 off


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    Real Estate Benefits
    Advertising and Home Previews

    Coldwell Banker and The WELLS Team have a promotional package that is unmatched in the central Pennsylvania area. Included in our budget for each seller are the following:
    ' MLS on-line for Lancaster County (Keystone).
    ' MLS on-line for all surrounding counties, Maryland, and Delaware (TReND).
    ' 4 Coldwell Banker internet web sites for national, regional, and local Buyers.
    ' The WELLS Team web site at www.WelcomeHome2PA.com. We feature your property linked to all the major real estate search engines.
    ' 24-hour home facts hotline at 800-431-3600 where potential Buyers can get detailed and personalized information about your home. Caller ID is immediately forwarded to us so that we can ensure that your prospects get the service they need immediately and directly from your Realtor®.
    ' 100s of Homes full color picture magazine featuring your home at 150 locations until sold.
    ' Homes & Land picture magazine featuring your home with a color picture spread and updated every month until it is sold. Plus your home will appear on the Homes & Land internet web site as an added emphasis.
    ' Real Estate Weekly and other local publications will include your home's description.
    ' TV advertising locally and nationally creates Buyer recognition. The Coldwell Banker name and logo will lead Buyers to your home when they are looking for their dream house.

    Coldwell Banker and The WELLS Team signage in your yard lets drive-by prospects know that you have selected the best real estate team available. The 'Take Me' brochures on the sign include pictures and text to let Buyers know their dreams can be reality.

    Buyers you will receive personalized home tours for any property that meets your requirements. Our objective is to make your house hunting as productive as possible. We will preview properties on your behalf, take digital pictures, and forward them with our commentary to your e-mail address for immediate review.

    Sellers benefit from our advertising with both the highest level of technology and the widest distribution of professional print advertising. We have the marketing expertise to bring you Buyers.

    Advertising Values:
    Seller = $1000
    Buyer = $ 250

    50% Credit at Closing
    Service Provided at No Charge


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    Mortgage Benefits
    Credit Evaluation

    There is a lot of information about you in the public record that is reported when your credit is checked. Your credit report can affect whether you receive credit, how much credit you get, and even how much you pay in interest and fees. Obtaining your credit score and verifying credit worthiness is a critical first step when you set out to buy a new home.

    Fair Isaac and Company is the company that developed the credit reporting system. The FICO scoring system used by lenders is calculated as follows:

    ' Prior Credit History 35% is based on your history of repaying prior loans. Prompt repayments will increase your score.

    ' Current Debt Level 30% is based on debt you have accumulated. If you're in over your head, lenders don't want to put you, or them, at risk.

    ' Credit Experience 15% is based on how long you've had credit. Lenders are seeking a long positive record before they'll 'invest' in you.

    ' Borrowing Attempts 10% is based on recent efforts to obtain more credit. The more credit you're attempting to obtain, the lower your score.

    ' Credit Mix 10% is a measure of healthy credit mix. In other words, having investments that appreciate, like real estate, help to boost your score.

    Total scores range from 300 to 900 with the average score in the 600-700 range. If you think that this is a little complicated ' it is.

    Buyers will be able to call on a mortgage consultant for a confidential and free review of their specific credit report. Charges for the credit report itself are also set aside for participants in the Real Estate Advantage Program©.

    Sellers will be confident that they are dealing with credit-worthy Buyers whom can follow through on any offer that is made.

    Credit Report = $10/ person
    Credit Consultation
    Charges Waived
    Free


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    Mortgage Benefits
    Mortgage Pre-Approval

    Once your credit evaluation has been completed, you will need to establish a business relationship with a lender in order to obtain a mortgage. The Real Estate Advantage Program© will provide you with a pre-approval letter to whom it may concern that certifies that you are both qualified to obtain a mortgage and approved to be issued a mortgage at current terms and conditions.

    Furthermore, together we will shop for the best mortgage rates available to you. Over 50 lenders with a variety of mortgage programs will be evaluated to determine which ones offer the best terms and conditions for your loan and for the dates that coincide with your purchase plans.

    Buyers will be in the strongest possible negotiating position when making an offer. You and the current home owner will have confidence that there will be no difficulty in obtaining the financing required to purchase your new home.

    Sellers normally anticipate mortgage approval as a contingency in any offer to purchase their home. But . . . if your Buyer is a member of The Real Estate Advantage Program©, you are assured that they have the cash it takes to close the deal. If your Buyer is not a member of the program, you can suggest that they obtain mortgage pre-approval to make their offer more competitive and less risky.

    Value = $50 Charges Waived


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    Mortgage Benefits
    Property Appraisal

    After the Buyer and Seller have agreed to the price, terms and conditions of sale, the property must be appraised in order to ensure that the purchase price does not exceed existing market value. Lenders want to ensure that their loan will be covered by the home's market value and that the Buyer will have a positive equity position in the property.

    The appraiser is licensed by the state and selected by the lender. The appraiser is a person qualified by education, training, and experience to estimate the value of real property and personal property. Charges for appraisals depend on the type of loan and the number of units in the structure.

    Buyers are required to have a written analysis of the estimated value of a property prepared by a qualified appraiser as a condition of locking in the interest percentage rate for their loan and proceeding to final settlement.

    Sellers may also wish to have a written analysis from a qualified appraiser to substantiate that the price they are asking is reasonable. Especially for more expensive homes, this marketing tactic can be useful and help to encourage offers close to or at the list price.

    Value = $250+ Charges Waived at Final Settlement


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    Settlement Benefits
    Final Closing

    When you go to final settlement plan on signing a lot of paperwork. Preparation of documents for your closing to make your closing run smoothly is the responsibility of the title insurance agent.

    A notary's verification of the Buyers' and Sellers' identities is also required.

    Each of these administrative activities has its associated costs.

    Buyers and Sellers making use of the Real Estate Advantage program will receive these services at reduced cost or no charge.

    Document Preparation Fees
    Notary Fee $10
    $40 credit
    No Charge


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    Settlement Benefits
    Title Insurance

    The only insurance that you can buy after the fact: title insurance provides peace of mind.

    Furthermore, title insurance rates are regulated by the Pennsylvania Department of Insurance. According to standards established by the Department, the rate charged for title insurance is a direct function of the purchase price of the property and, consistent with property qualifications and underwriter approved rate filings, the same premium is charged no matter which agency provides the insurance. Although coverage rates are regulated, precisely which coverage is selected can vary. Both Sellers and Buyers will receive personalized advice about this important protection and which coverage is right for each specific situation.

    Homesale Settlement Services is managed in house by a licensed attorney.
    Homesale Settlement Services is bonded for fidelity and has $3,000,000.00 in Errors and Omissions Insurance.

    Buyers will receive an 'all inclusive' rate for their title insurance premium. In addition to offering reissue rates at the lowest premium whenever possible, Buyers will also receive the following services. These related services could be charged separately if provided by a lawyer or independent settlement company, and at prevailing rates they could exceed four hundred dollars:

  • Title search of courthouse records
  • Title examination of legal documentation
  • Title 'bring down' search (double check for any last minute changes)
  • Attorney oversight review and legal opinion
  • Closing/Settlement administration fees

    We will look for every opportunity to give you the most complete coverage at the lowest rate allowed, and . . . all of those hidden costs will be removed. This means that your home purchase will be more affordable, and more of your dollars can go toward the direct costs of your real estate.

    Sellers may benefit directly from the coverage provided on the policy that they purchased when they originally took ownership. If any cloud on the title exists, that policy will be used to ensure that the deal will go through at no additional expense to the Seller. Furthermore, if the Seller has a title insurance policy that was issued within the past 10 years, a lower reissue rate can be used for the Buyer. Your Homesale Settlement representative will ensure that the added value you provide is recognized.

    Policy 'Reissue' Value ($ varies)
    Title Administrative Fees = $400 ±
    10% Reduced Rate
    Waived


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  • Adding Up the Benefit$ Available

    Buyer $Seller $
    Real Estate
  • Competitive Market Analysis ($250 Value)
  • Home Warranty Credit
  • 300300
  • Termite Inspection
  • 5050
  • Whole House Inspection Credit
  • 2020
  • Advertising ' Seller Credit
  • 500
  • Buyer Home Previews ($250 Value)
  • Mortgage
  • Credit Evaluation
  • 20
  • Pre-Approval
  • 50
  • Property Appraisal
  • 250+250+
    Settlement
  • Title Administrative Fees
  • 400±
  • Doc Prep and Notary Fees
  • 5050
  • Reissue Title Insurance Rate
  • - 10%
    Total Ca$h Benefit$ Available$1140+$1170+


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    Frequently Asked Questions

    Who is Eligible?

    You are eligible for the benefits of the Real Estate Advantage Program© as soon as you are registered.

    When you register for the program, you will receive services from The WELLS Team at Coldwell Banker, Homesale Mortgage, and Homesale Settlement. You will not continue to be eligible for this program if you substitute another company for any of these three service providers.

    How do I Register?

    Call Bob Wells or Tom Kowalchik at (717) 560-9100 or e-mail them right now at wellsys pipeline.com and make an appointment whenever it is most convenient for you.

    Bring your company identification to your first meeting with Bob or Tom. They will register you for your benefits and answer any questions you have regarding the program.

    What Benefits Can I Choose?

    You may select any or all of the benefits described in this booklet. This is a completely confidential program. None of the information that you provide to the Homesale Service Group will be shared with the company or any of its employees or managers. The real estate benefits you select are your business.

    What Happens If I Change My Mind?

    This is a no-strings-attached program. You are not obligated to buy or sell a house. If you change your mind or postpone your decision to use the program, you will remain eligible as long as the Real Estate Advantage Program© remains in place as a part of our company benefits for you.

    More Questions?

    Call (717) 560-9100 and ask to speak with Bob Wells or Tom Kowalchik or
    e-mail us right now at wellsys pipeline.com

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